Who would be the audience for your product?

After doing our initial market research being our questionnaire we found out our target audience were teenagers aged between 15-18 which helped us with deciding what the genre of the film should be. We also found that most people enjoyed watching horror/thriller and drama's which our film ended up being a hybrid in, we originally planned it as a thriller but we found it having conventions of a drama which worked well alongside the typical thriller codes and conventions. We also found out through the question our target audience liked the openings to build suspense. We did this as when our opening ends the audience are left slightly confused and wondering what is going to happen next. The storyline of our film is about a scorned ex-girlfriend which immediately may appeal to teenage girls who have been through a complicated break up and they could go to the cinema for personal identity. Although this could pose the problem of the film only appealing to females but by adding the thriller twist to the film this could encourage and appeal to males who may have also been in a break up or want to see a thriller film with a dramatic twist to it. When we received our audience feedback, it was shown that appealed to both males and females as the males in the class were also interested into what was going to happen next and enjoyed the thriller twist to it.